HSBC Study: Execs See Opportunity Abroad and in Managing Expenses
A couple of months ago, I wrote about the signs of protectionism emerging within many countries (including the U.S.), as noted in a World Bank study, “Trade Protection: Incipient but Worrisome Trends.”
While politicians may try to win votes by stoking voters’ fears of the world outside their home countries, many business executives, in contrast, are looking to foreign markets for growth. That’s one conclusion of a recent survey of 500 senior execs in the U.S. by HSBC Bank USA, the “U.S. Survey on International Business”. In fact, the proportion of executives boosting their overseas sales targets jumped from 49 to 56 percent between 2008 and 2009. Three emerging markets – Brazil, China, and India – look most promising, the survey found. more








