Beginning the Cycle of Change
Change expert Rick Maurer provides an excellent framework to understand the Cycle of Change in his book Beyond the Wall of Resistance (Bard Press, 2010). The cycle is presented below in Figure 1.
The diagram captures the natural state in which many people find themselves – in the dark.
When you are in the dark, you do not perceive any need to change. You are happy and comfortable with things the way they are. This can be true for groups as well as individuals. This position enjoys a high degree of inertia as we stay in the routine of what we know. It is a comfortable state (except for those opportunities that keep getting missed and those nagging problems that keep creeping up).
The cycle of change begins when someone sees the challenge. This could be a definite threat to yourself or to your organization. It could also be an opportunity for growth or expansion. Either way, seeing the challenge awakens the need to change.








